This ad for Carl's Jr. and Hardee's new Southwest Patty Melt is mouth-watering. Or maybe that's just Kate Upton, SI swimsuit cover model and It Girl of the moment.
The burger features a charbroiled beef patty, with sliced jalapenos, grilled onions, pepper-Jack cheese and spicy Santa Fe sauce, all on grilled sourdough bread.
The ad, which barely falls short of showing Kate Upton nude, features her going to town on that thing at a drive-in theater. This takes the term PDA to a new level.
Seriously, we can't decide if this is hot or not:
Kate Upton's Carl's Jr. ad is ...